I believe beauty is not a result, but a continuous optimization process. Progress, not perfection.
My professional experience focuses on two core areas. The first is the strategic development and long-term operation of high-end medical aesthetics brands, with an emphasis on brand positioning, market expansion, and sustainable growth. The second centers on the medical aesthetics supply chain, where I work across equipment, technology, and cross-border trade to support compliant market entry and scalable operations.
From 2005 to 2010, I studied Economics at the University of California, Los Angeles, where I developed a rigorous analytical foundation grounded in data-driven reasoning and structured decision-making. This training shaped my ability to interpret market structures, assess consumer behavior and competitive dynamics, and allocate resources effectively through opportunity cost analysis and marginal efficiency evaluation.
Whether managing regional operations for high-end brands, advancing compliant import and training workflows for medical aesthetics equipment, or coordinating cross-border collaborations, I consistently translate complex decisions into outcomes that are measurable, verifiable, and scalable.
Prior to my studies at Oxford, I independently relocated to Shanghai to join Edelman, one of the world’s leading global public relations firms. Beginning in an entry-level role, I worked in high-intensity, front-line environments where brand strategy was translated from abstract positioning into concrete execution. This included shaping clear messaging frameworks, aligning priorities across multiple stakeholders, and maintaining delivery quality and risk discipline through rigorous attention to detail.
That experience also offered an early and practical understanding of commercial reality—how resources are allocated, how influence is established, and how trust is built and sustained. The core capability I developed was the ability to remain composed under pressure, applying structured thinking to break down complex problems, define actionable solutions, and deliver measurable outcomes.
In 2012, I joined Shiseido as the starting point of my industry career. This experience sharpened my sensitivity to retail systems, standardized brand operations, supply rhythm, and in-store execution.
It is also why I am able to read operational complexity fluently across both luxury beauty and medical aesthetics today.
In 2011, completed graduate-level studies in Marketing and Management at the University of Oxford, pursuing MBA and Finance programs with a focus on cross-cultural market strategy and international business. Participated in international academic exchanges and received academic recognition.
From 2021 to 2023, undertook advanced executive and doctoral-level coursework in International Business Management at the University of Southern California, with research focused on global luxury and high-end consumer brand operations and the integration of global strategy with local market dynamics.
From 2021 to 2023, and so on.
In beauty and medical aesthetics, short-term stimulation is easy.
My focus is not on one-off results, but on building systems that balance brand integrity, medical responsibility, and operational feasibility.
As a Non-Executive Director, I fulfill governance and oversight responsibilities at the board level, ensuring the company operates in accordance with sound governance principles and in the best interests of all shareholders.
I participate in discussions of major and long-term strategic decisions, providing an independent perspective to assess strategic direction, execution feasibility, and potential risks, while maintaining appropriate checks and balances.
My role includes oversight of senior management performance and governance mechanisms, contributing to the selection, evaluation, and incentive alignment of key executives, and ensuring accountability within the leadership structure.
I oversee the establishment and effective operation of the company’s risk management and internal control frameworks, with particular attention to operational, financial, and compliance-related risks.
Maintaining independence of judgment, I actively exercise my duty to question, advise, and provide objective opinions on significant matters, supporting the board’s collective responsibility for supervision, balance, and long-term value creation.
As a Limited Partner, I collaborate with strategic partners in the investment and development of BioMed Systems, a high-end medical aesthetics and skincare equipment import-export company. The company serves U.S.-based dermatology clinics, medical aesthetics centers, and plastic surgery practices, facilitating the introduction of internationally advanced technologies and products while establishing long-term partnerships with professional medical aesthetics institutions.
Awarded in 2023 for regional performance driven by disciplined planning, execution excellence, and cross-functional collaboration.
A themed art exhibition and VIP dinner event in Beverly Hills.
Within 48 hours, California caviar collection sales increased by 35% year-over-year.
Since 2018, I have been actively involved with Foster Love, a U.S.-based nonprofit organization supporting children in the foster care system. My philanthropic work spans over a decade, beginning with long-term support for children with congenital illnesses in China and continuing in the United States with a focus on dignity, emotional well-being, and stability for vulnerable children.
Foster Love addresses the often-overlooked emotional challenges faced by foster children — from frequent relocation to family separation — by providing practical, thoughtful support that preserves a sense of dignity and belonging.